Jun 15

In line with PromosXchange’s commitment to deliver best value promotional clothing, PromosXchange is happy to introduce printed Hanes T shirts, Hoodies & Polos. Hanes is already one of America’s hottest selling promotional clothing brands. Now Hanes is available in Australia and PromosXchange is pleased to partner with the Hanes promotional apparel brand which is also set to hit retail stores in the near future.

Hanes not only comes at a better quality but also a lower price-tag than most other promotional clothing brands. Hanes uses 100% pre-shrunk, ring spun cotton so it simply looks, prints and feels better. Tired of boxy styled shirts. Well then, you’ll be pleased with Hanes European styling - tailored design for a great look and no “boxy” styles. The ladies’ shirts and hoodies are contoured especially for the ladies so see you later square fits! Hanes takes pride in attention to detail from its clothing necklines to its fabrics. Hanes t shirts come in three different weights – 155, 185 and 205gm so you can choose a price point that’s right for you. Even the heavyweight t shirts feel so soft unlike heavyweight shirts from most other brands. Hanes promotional t shirts, hoodies and polo shirts also come in a range of colours and sizes so you’ll be spoilt for choice. 

With more than 1,000,000 pieces of promotional clothing on hand, you can now bulk buy printed Hanes promotional apparel with no worries! Speak to a PromosXchange consultant on 1300 760 887 to find out how Hanes quality promotional apparel can add value to your branding. 

Apr 20

It’s no secret that a huge number of people all over the world would rather wear something that is simple, comfortable, and perhaps offers a glimpse of a personal preference by the wearer, much like what t shirts do.  Arguably the clear preference of a majority of people from all walks of life, t shirts have become a huge business for many firms, as they are seen in practically every aspect of business and culture, from political views, social groups, personal views, and even words or inspiration, hence the term “tee-shirt slogans”.

 

This is why t shirts have proven to be quite an ideal marketing and advertising vehicle, since people wear them practically anywhere, and a brand on the shirt will definitely reach places where other forms of promotion may not as easily reach.  This is why custom t shirts are now a big thing, with numerous brands actually achieving pop art status because of the popularity of their promotional t shirt.  A promotional t shirt takes the concept of personalized t shirts one step further by not only making use of a preferred form of clothing, the t shirt, and personalizing it in such a way as to elicit a positive response to the branding seen on the shirt itself.  Whereas promotional shirts of the past simply posted big, bold letters announcing the brand, promotional shirts of today now feature more creative ways of promoting a brand, with favourable color combinations, whimsical sayings, and even eye-catching and thought-provoking artwork.

 

Other than the style and comfort that comes with a t shirt, people also like the fact that personalized t shirts were also designed to be of the utmost convenience, able to be worn with the least amount of preparation needed.  In many cases, custom t shirts can also be somewhat of a rare novelty, since they are not items one can simply purchase from the local department store or clothing store, making acquiring it even more of an incentive for people.  This in turn, makes the perfect marketing hook, as in many cases the acquisition of the promotional t shirt necessarily means purchasing or patronizing the brand, thus ensuring a sale.  This also works both ways, since a person who may not really have a liking for the promotional t shirt may inadvertently develop a recall for the brand advertised by the t shirt itself, by virtue of the human interest, since they see other people wearing the personalised t shirts, human psychology will unconsciously dictate that it might be worth trying.

 

Jan 20

T shirt Printing in 2010 at PromosXchange is going to be a whole lot better with a wider range of t shirts on offer. Our elves in the back office (leftover from the Christmas party) are hard at work adding many more t shirts to our t shirt range. On the list is 100% Australian Made Tees available for adults, kids and even babies. The range includes short sleeve tees, long sleeve tees, polo tees, v neck tees and crew neck tees. The colour range for these Australian Made Tees is inspired by the Australian landscape with earthy and rustic tones. Australian Made Tees generally cost more than our other imported t shirts, however, I’m sure if you’re a true Aussie, you wouldn’t mind putting in a bit more to support  T shirt Printing Australia with locally manufactured tees. What’s more, you’ll be supporting the environment as these promotional t shirts are made from certified organic cotton which means the fabric is made without the use of pestcides, synthetic fertilisers and from non genetically modified seed plus organic cotton uses little or no irrigation and water stock piling to grow. Purchasing quality promotional t shirts manufactured from sustainable methods in your own back yard in Australia one of the easiest ways you can help to strengthen the natural state of the world’s environment and the local Australian economy.  And it doesn’t matter where you are in Australia, PromosXchange caters for Printed T shirts Melbourne, Sydney, Brisbane, Adelaide, Perth, Darwin, Hobart. Speak to one of our promotional t shirt consultants today on 1300 760 887.

Jul 21

Advertising at community events using promotional t shirts is a great way to get your business known. Your interest in community activities will also create a business facade people can actually see. For instance, t shirt advertising at a local sporting event where people congregate together creating a large audience is perfect to market your brand through your support and involvement in such local activities.

In America, a charity organisation used promotional t shirts to advocate, support and visually convey the demographic homeless phenomenon that’s opaque to many peoples. America’s Road Home (ARH), a non-profit organisation, orchestrated approximately 18,000 walking billboards expressing awareness of homeless families, reaching out to millions. Stipulated clearly on each t shirt was a website and a relevant phone number were the community called donate and support the cause.

There are many types of fun promotional t shirts available as well as different printing methods. For example, bright colourful t shirts with vibrant text and/or a company logo markets fun and excitement. Furthermore, people will enjoy and feel proud wearing fun and exciting promotional t shirts.

There are different types of t shirts to suit different environments so any industry can use fun, exciting t shirts. Different printing methods suit different requirements. For example, Embroidery suits low detail designs and funky text, Screen Printing suits high detail fun elaborate artwork whereas Digital Transfer is ideal for high detail prints incorporating many bright colours.

At PromosXchange, we understand the importance of conveying universal messages across communities. We offer an expansive array of promotional clothing using high quality Embroidery, Screen Printing and Digital Transfer that would suit your budget and promotional clothing campaign objectives. Speak to our promotional clothing Melbourne head office consultants to find out how you can effectively convey your message on promotional clothing geared to “speak” to your community.

Jul 1
We sometimes get asked by customers if we can do all over prints across seams on t shirts.  There are boundaries within which screen printers have to work with T shirt Printing . Screen print designs cannot be done across seams of t shirts. Screen printers can usually print 1cm from the seams of the t shirts.  With T shirt Printing, screen prints are also limited to screen size which is usually a print size of 400 x 290mm. 
You will find that it’s rare to get a screen printer to do all over prints for T shirt Printing. A screen printer who can print all over prints would have a belt screen print machine. However, most screen printers don’t have this machine as it’s often not viable to their business. Why?
1. Belt printing machines are much more expensive to run than your standard screen printing machines. This translates into higher price tags for belt printed/all over print designs.
2. Belt printers have high production minimums. The average minimum for all over prints on belt print machines is a couple of hundred t shirts
3. Belt printer designs are often more difficult to create and time consuming. Usually, prints are done on panels of the t shirt before the t shirt is sewn together. This increases the costs of t shirt over printing and makes the turnaround times longer than your usual screen printing.
4. On a belt printer, you have a lot of fabric movement in between screens. So belt printing only works best with 1 color designs or designs that don’t have pieces that hold tightly together.
However, you can get an all over effect of your t shirt prints through standard screen printing by creating designs that print multiple locations, for example, a print that goes from shoulder to shoulder plus a text reaching down the side plus some scroll across the bottom which would require 3 print locations. Alternatively, dye sublimation can be done. PromosXchange can work with you to create a design that’s going to be practical for print, look good and won’t break your bank account.
May 27

T-shirts are most popularly made of cotton or polyester fibers (or a mix of the two). In fact, polyester and cotton account for more than 85% of the global fibre market. Making the choice between cotton vs poly for your t shirt printing really depends on what you’re looking for in a shirt for your t shirt printing. Most trade industries and schools, like poly blends because they don’t want shrinkage when the shirts are washed. Poly fabrics are also wrinkle or iron free so if you hate ironing just as much as I do then poly shirts are the way to go. 100% cotton shirts will always be a cooler shirt to wear in a hot climate compared to basic polyesters (like those used in most 50/50 poly cotton blends) which don’t breathe as well as natural fibres in cotton. However, there are advanced polyesters that wick moisture and are in fact better than cotton like the Stencils’ and Australian Spirit’s range of cooldry 100% poly t shirts. Due to their higher quality, these usually cost more than your 100% cotton t shirts so consider this when you’re setting a budget for your t shirt printing. Poly t shirts will also usually hold their color better than 100% cotton t shirts and less fading (of screen printed image and the fabric itself). But if you’re looking for a great colour range for your shirts, there are more colors available in 100% cotton t shirts.

Apr 1

There are many methods of t shirt printing in the market today. However, the top two most popular t shirt printing methods have got to be screen printing and heat transfer printing or digital transfers. So which one do you go for, screen printing or digital transfers? Well, ultimately the t shirt printing methods used depends on what you wish to achieve from the printing job for example, the quality and the feel of the print.

Screen printing
To start the screen printing (also known as silk screening) process, your approved artwork is converted to film. Each film is used to make the screens. A screen is made of a piece of porous, finely woven fabric called mesh stretched over a frame of aluminum or wood. The screens are then coated with a photosensitive emulsion. The screens are left to dry and exposed to UV light. After being exposed, the screens are then washed out with a pressure washer. The inks are then transferred through the tiny dots in the stencil to achieve the desired print. We use high quality plastisol ink as it’s similar to rubber and is very durable. Each color in the design must be blocked, taped, setup, and squeegeed. For smaller runs, manual presses are used, for larger runs with more colors, rotary automatic presses are used. By drying the ink between each color layer, we are able to achieve bright, consistent and professional quality printing with years of durability.

As you can tell by now, this method has a high detailed setup process to ensure the best quality print. The costs of this method is mainly in the set-up process. The number of screens for any design is based on the number of colours of the design. So the more colours you have the higher the set-up costs. This method is ideal for large quantity customers looking for a professional and durable finish. It is the most convenient and economical way to mass produce t shirts.

Digital Transfer
Once your artwork is approved, your design is printed onto a special type of transfer material using a colour laser printer. The transfer material is then pressed onto the t-shirt under high temperature. If you want photo quality print, digital transfer is your answer. This method is ideal for small run customers with multicolour designs looking for a fast turnaround time. Though the materials we use are of premium quality from Italy and Japan, digital transfer prints are still less durable than screen printed designs which are directly printed onto the garments.

Mar 27

T shirt printing became popular since the 70s when people started thinking of new creative ways to protest the Vietname War. In recent times, celebrities and their trend setting ways with unique t shirt printing messages have further catapulted the popularity of t shirt printing. Britney Spears was the pioneer in using screen printed t shirt messages such as “I am the American Dream” and “Soon to be Mrs Ferdeline”. Since then, many celebrities have followed suit utilising the power of t shirt printing to convey powerful and controversial messages. For example, a whole host of celebrities such as Sarah Jessica Parker, Fergie, Oprah, Beyonce Knowles and Alicia Keys were spotted with printed t shirt messages such as “Vote or Die”, Obama is Progress” and “Obama for your Mama” to show their support for the Obama campaign. And as most of you junk magazine readers would know, there was also a t shirt war between Pamela Anderson, a strict vegetarian and animal activist who sported a t shirt with “People for the Ethical Treatment of Animals (PETA)” and Jessica Simpson who had the opposite message “Real Girls Eat Meat”.

T shirt War Between Pam & Jessica

T shirt War Between Pam & Jessica

Mar 26

Paris Hilton has got it, Britney Spears has got it. Have you got it? We’re talking about the ever useful screen printed t shirts. Screen printed t shirts are a great to express your own personality or communicate a brand’ s marketing message. They’re ideal for mass production runs as the cost of producing them goes down greatly. The 100% cotton screen printed t shirts are the most sought after product in the imprinted sportswear industry. T shirts are so adaptable. You can dress down with a pair of shorts or jeans. Or you can use special effects ink such as glitter ink, glow-in-the-dark ink or puffy ink in the print to add sparkle to create a trendy look. Ladies and men alike can show off their assets with fitted styles of tees. Fitted styles of tees normally cost more than unisex tees which have a square cut and are larger in size to suit the average person.

Mar 25

We hear it all the time, “We bought too few printed t shirts. We should have printed more. Now we need more printed within the week!”. To prevent yourself from falling into this situation, always buy printed t shirts in bulk and more than what you anticipate as sufficient. This is because printed t shirts are always going to be handy to you whether you’re a small 1-2 person business, a large corporation or a non profit organisation. There are a hundred and one ways you can use printed t shirts to market your brand name. Use them for staff, company events, fundraisers, as a gift with purchase, loyalty programs etc. Bulk buying allows you to get great prices compared to say buying 25 printed tees on one occasion, then 50 then 100 in separate orders. Also, avoid rush job charges which accrue when you fall short of t shirts and need another lot printed within the week.

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