Feb 10

Printed t shirts  as promotional clothing are ideal for high impact promotional campaigns. They are versatile, mobile and highly visible and therefore of great value when it comes to promotional merchandise.

When asking for a price for printed t shirts, if the quantity you require is close to the next quantity price break, ask for the price for the next quantity price break as well and you will often find that it is more cost effective or sometimes even cheaper. When determining the quantity of promotional t-shirts required, always add 10%-20% depending on the quantity. You are always better off with more custom branded t-shirts than less as we always find that clients come back asking to print more promotional t-shirts. Remember, the more you purchase in one order, the less you pay.

Consider the event and the environment the promotional clothing are going to be worn in. If the printed t shirts are going to be for a one off event, you can choose lower premium tees, however, if the t-shirts are to be worn by your team for everyday work, you will require a more hardwearing t-shirts. Cool dry tees should be considered for more humid areas, summer and high level activity.  

Screen printing on branded t shirts work best on quality garments. Do not compromise your brand name for cheap low quality printed tees. Choose a promotional clothing distributor who carries a wide range of best value tees from renowned quality manufacturers to ensure great quality prints for your logo. More people are inclined to wear clothing they like. A good quality custom printed tee will give you a higher return on your investment with longer wears and brand exposure.

When choosing the sizes of your promotional tees, think of your target market. Unisex printed t shirts are great for more general promotions when you are unsure of the target audience sizes, for example, if you are giving out the clothing at a trade show. Bear in mind that unisex tees are more generous in sizes. If you have a more defined target market, for example, t-shirts to be worn by female fitness trainers, then you would be better off with ladies’ cooldry fitted t shirts.

Choose the tee based on the objective of your promotional campaign. For example, if you wish to communicate an eco friendly image, choose an organic tee. There are many styles and colours of t-shirts to suit your event from V neck, short sleeve, three quarter sleeve, long sleeve, crew neck in plain or contrast colours.

Other than screen printing, t-shirts can also be embroidered or imprinted with digital transfers of your logo. Embroidery is not recommended on thinner fabric tees as it has a heavier backing. For a complex multicolour logo, digital transfer is best. However, screen printing on tees is the most popular branding technique as it is often more cost effective especially for large non-multicolour logos.

It is best to send your logo to your promotional consultant so they can advise you on the best branding technique for promotional t shirts depending on your target audience, objective and budget.

Dec 6

Promotional clothing such as corporate clothing and work uniforms prices will be affected by the soaring cotton prices recently. At the 2010 financial year, the price of cotton was US$0.75 per pound. However by mid November 2010, the price of cotton was $1.40. This is a whopping 86% increase in the price of cotton in five months causing work wear uniforms manufacturers and corporate clothing distributors to take a second look at their prices of cotton made clothing merchandise.

Promotional clothing such as cotton made corporate uniforms and work uniforms will further be affected by analysts’ predictions that this is just the first round of a price rise cycle with more to come in the future. According to Bill Nelson, an analyst for Doane Advisory Services in St. Louis, Missouri, “We haven’t reached the upper limit yet.” Despite this, China, the world’s number one consumer of cotton is scrambling to stock up on their cotton supplies.

So what has caused cotton prices to soar drastically in turn affecting cotton made promotional clothing prices? This is essentially due to demand for cotton outpacing supplies of cotton. Adverse weather in the world’s biggest countries of promotional apparel such as floods in Pakistan, India & China has reduced sizes of the cotton crops. Further, India, the world’s second-biggest cotton grower, stopped its export contracts after it filled its export quota with export contracts with Cargill Inc., Louis Dreyfus Commodities and other trading companies. (Source: www.bloomberg.com Leslie Patton Oct 12 2010)

Despite the rise in cotton prices, promotional clothing distributors such as PromosXchange have endeavoured to keep prices of cotton made corporate clothing and work uniforms stable together with competitive prices of their screen printing and embroidery services. However, you are likely to see increases in prices in the coming months if cotton prices remain on the increase. Don’t forget that there are also other fibres in promotional clothing you can switch to such as clothing made from synthetic fibres so there is no need to panic.

Sep 30

Promotional T shirts can make your company logo  stand out from your competitors. Not sure how to go about it? Don’t want to spend too much money? Well, there is a unique way; by making your next investment in metallic and glitter inks for your next screen printed t shirts.

Here at PromosXchange, we don’t only screen print using standard colours, but also print using a selected range of special inks such as metallic, fluorescent and glitter inks on your branded t shirts. Whilst metallic and glitter inks on screen printed t shirts do incur some additional charges to your promotional product cost, the investment will be well worth it.

A standard screen print colour can look effective on your  promotional t shirts that you use at every event, but special inks will take your promotion one step further and really make your branding standout from the crowd.

Metallic prints have a shiny effect and adds a touch of class. Whether you want the whole print for your promotional t shirts in metallic or just an effective outline on your dark garment, a metallic print is sure to prove a success. Whether you want your print on a basic t shirt or for your company polo shirt, at PromosXchange, we can help you achieve something unique with our metallic inks screen printed t shirts.

Glitter inks are great especially if you are wearing printed t shirts to a night event at a club or a concert. Since it is has the finish of metallic print but with a much greater sparkle, attention will be drawn to your branded t shirts. Glitter inks are especially popular drawing up to the festive season.

Stand out from the crowd with metallic and glitter prints this Christmas and New Year.

Jun 15

In line with PromosXchange’s commitment to deliver best value promotional clothing, PromosXchange is happy to introduce printed Hanes T shirts, Hoodies & Polos. Hanes is already one of America’s hottest selling promotional clothing brands. Now Hanes is available in Australia and PromosXchange is pleased to partner with the Hanes promotional apparel brand which is also set to hit retail stores in the near future.

Hanes not only comes at a better quality but also a lower price-tag than most other promotional clothing brands. Hanes uses 100% pre-shrunk, ring spun cotton so it simply looks, prints and feels better. Tired of boxy styled shirts. Well then, you’ll be pleased with Hanes European styling - tailored design for a great look and no “boxy” styles. The ladies’ shirts and hoodies are contoured especially for the ladies so see you later square fits! Hanes takes pride in attention to detail from its clothing necklines to its fabrics. Hanes t shirts come in three different weights – 155, 185 and 205gm so you can choose a price point that’s right for you. Even the heavyweight t shirts feel so soft unlike heavyweight shirts from most other brands. Hanes promotional t shirts, hoodies and polo shirts also come in a range of colours and sizes so you’ll be spoilt for choice. 

With more than 1,000,000 pieces of promotional clothing on hand, you can now bulk buy printed Hanes promotional apparel with no worries! Speak to a PromosXchange consultant on 1300 760 887 to find out how Hanes quality promotional apparel can add value to your branding. 

Apr 20

It’s no secret that a huge number of people all over the world would rather wear something that is simple, comfortable, and perhaps offers a glimpse of a personal preference by the wearer, much like what t shirts do.  Arguably the clear preference of a majority of people from all walks of life, t shirts have become a huge business for many firms, as they are seen in practically every aspect of business and culture, from political views, social groups, personal views, and even words or inspiration, hence the term “tee-shirt slogans”.

 

This is why t shirts have proven to be quite an ideal marketing and advertising vehicle, since people wear them practically anywhere, and a brand on the shirt will definitely reach places where other forms of promotion may not as easily reach.  This is why custom t shirts are now a big thing, with numerous brands actually achieving pop art status because of the popularity of their promotional t shirt.  A promotional t shirt takes the concept of personalized t shirts one step further by not only making use of a preferred form of clothing, the t shirt, and personalizing it in such a way as to elicit a positive response to the branding seen on the shirt itself.  Whereas promotional shirts of the past simply posted big, bold letters announcing the brand, promotional shirts of today now feature more creative ways of promoting a brand, with favourable color combinations, whimsical sayings, and even eye-catching and thought-provoking artwork.

 

Other than the style and comfort that comes with a t shirt, people also like the fact that personalized t shirts were also designed to be of the utmost convenience, able to be worn with the least amount of preparation needed.  In many cases, custom t shirts can also be somewhat of a rare novelty, since they are not items one can simply purchase from the local department store or clothing store, making acquiring it even more of an incentive for people.  This in turn, makes the perfect marketing hook, as in many cases the acquisition of the promotional t shirt necessarily means purchasing or patronizing the brand, thus ensuring a sale.  This also works both ways, since a person who may not really have a liking for the promotional t shirt may inadvertently develop a recall for the brand advertised by the t shirt itself, by virtue of the human interest, since they see other people wearing the personalised t shirts, human psychology will unconsciously dictate that it might be worth trying.

 

Mar 1

Embroidered polo shirts and screen printed polo tees are a classic wardrobe. They never get obsolete in the clothing industry and they are great for dressing up or down.  If you are looking for the right polo shirt, you may want to know the different kinds of fabrics to choose from. Polo shirts can be made of cotton, jersey knit, pique and sports knit. 

Work polo shirts or company shirts are made of cotton, breathable fabric. Cotton polo shirts are generally the least expensive. Jersey knit polo shirts are a little lighter and easier to clean than cotton work shirts. They come anywhere from 1%-50% polyester blended with cotton. Cotton and jersey knit polo shirts are both great choices for breathability in warm weather especially in Australia. Pique embroidered polo shirts have a raised, corded pattern. Pique fabrics come in cotton, polyester and silk blends. Golf polo shirts are usually made of pique fabrics. Sport knit screen printed polo tees are the most lightweight polo shirts on the market. The sport knit fabric is made up mostly of nylon. Some incorporate a wicking technology that takes moisture from your skin and propels it to the outside of the shirt, keeping you cool and dry on hot days or during athletic activity.

 

PromosXchange offers high quality embroidery and screen printing for your company logo that will best suit your chosen polo shirt. Choose your polo shirt depending on the weather and the use of the shirt. If you’re not sure which polo shirt would be suitable for your company simply call 1300 760 887 (9am to 5pm AEST) and speak to one of our promotional polo shirts consultants for suggestions.

Jul 21

Advertising at community events using promotional t shirts is a great way to get your business known. Your interest in community activities will also create a business facade people can actually see. For instance, t shirt advertising at a local sporting event where people congregate together creating a large audience is perfect to market your brand through your support and involvement in such local activities.

In America, a charity organisation used promotional t shirts to advocate, support and visually convey the demographic homeless phenomenon that’s opaque to many peoples. America’s Road Home (ARH), a non-profit organisation, orchestrated approximately 18,000 walking billboards expressing awareness of homeless families, reaching out to millions. Stipulated clearly on each t shirt was a website and a relevant phone number were the community called donate and support the cause.

There are many types of fun promotional t shirts available as well as different printing methods. For example, bright colourful t shirts with vibrant text and/or a company logo markets fun and excitement. Furthermore, people will enjoy and feel proud wearing fun and exciting promotional t shirts.

There are different types of t shirts to suit different environments so any industry can use fun, exciting t shirts. Different printing methods suit different requirements. For example, Embroidery suits low detail designs and funky text, Screen Printing suits high detail fun elaborate artwork whereas Digital Transfer is ideal for high detail prints incorporating many bright colours.

At PromosXchange, we understand the importance of conveying universal messages across communities. We offer an expansive array of promotional clothing using high quality Embroidery, Screen Printing and Digital Transfer that would suit your budget and promotional clothing campaign objectives. Speak to our promotional clothing Melbourne head office consultants to find out how you can effectively convey your message on promotional clothing geared to “speak” to your community.

Jul 9

The promotional products industry is a thriving industry with sales in its billions of dollars each year. So who are the top buyers in the industry? Well, obviously the top buyers are the ones who are cleverly utilising their bigger budgets as they know the value of promotional products in their marketing mix. According to the Promotion Magazine (March/April 2009 edition), the sectors below with examples of the top buyers in each sector make up the top 50 Australian advertisers:

1. The Pharmaceutical Industry – eg. Procter & Gamble,   Unilever,  Johnson & Johnson

2. The Finance Industry – eg. ANZ, Suncorp, NAB

3. The Alcohol & Gaming Industry – eg. Fosters Group

4. The Media Industry - eg. Fairfax Media, News Corporation 

5. Motor Industry – eg. Toyota, Mitsubishi, Mazda

6. Retail Industry - eg. Myer, David Jones 

7. Telecommunications Industry – eg. Telstra, Singtel Group/Optus, Vodafone

8. Food Industry – eg. Wesfarmers, Masterfoods, Kelloggs

9. Travel & Leisure Industry – eg. Qantas, Harvey Holdings, Village Time Warner Group

No matter which industry you’re in, PromosXchange has a large range of branded promotional merchandise to add value to your brand. In addition to the promotional productspromotional corporate gifts and promotional clothing viewable on PromosXchange.com.au, there are thousands of other printed promotional items available from our promotional items manufacturers’ factories across Australia which are not shown on PromosXchange.com.au.

PromosXchange delivers Australia wide, catering for promotional products Melbourne, Canberra, Brisbane, Adelaide and Sydney. We constantly update our website with new promotional marketing ideas and promotional items so keep checking back with PromosXchange.com.au Whether you’re looking for promotional pens, imprinted bags, printed mugs, promotional clothing such as t shirt printing and embroidered polos or promotional corporate gifts, PromosXchange Australia offers a fantastic range of high quality, most popular promotional products and promotional merchandise from renowned manufacturers. PromosXchange uses the best imprinting techniques to brand all promotional products and promotional merchandise with your logo through embroidery, screen printing, pad printing, engraving, digital transfer and dye sublimation.

If you can’t find what you’re looking for on PromosXchange.com.au, contact one of our promotional products Melbourne head office promotional consultants. If you’re looking for a specifical promotional item that you would like sourced, please give us a call and one of our promotional consultants will discuss your promotional item requirements with you. From design through  to production and on time delivery, PromosXchange will take the best care of your brand. Just let us know the objective of your promotional corporate gifts or promotional clothing, your target market and we’ll source the best promotional item we can find to suit your promotional marketing budget and promotional campaign objectives.

May 12

Let’s face it, it’s human nature to be judgemental. So image matters, from that car you drive to the pen you write with to the clothes you wear. “Clothes maketh the man” so make sure you always portray a professional image with promotional clothing. Dress to kill your competition with high quality and fashionable personalised clothing from PromosXchange. Get your staff to step out in style and distinctively with PromosXchange large range of promotional clothing. PromosXchange has personalised clothing to fit all styles, from promotional retro jackets, promotional rnb style hoodies, tanktops, rugby tops, promotional sportswear, promotional t shirts, business shirts, safety and his vis workwear, hospitality wear and more. Ask PromosXchange on what sort of branding would suit your promotional clothing best. PromosXchange are the experts when it comes to embroidery, screen printing , dye sublimation and digital transfer for personalised clothing.

May 5

Getting the right sizes for promotional clothing tops for your staff or team is only confusing if you don’t know how to advise them on how to get the correct measurements. As sizes for all promotional clothing tops might vary, it’s always best to start off by getting a size chart from your promotional clothing distributor. Bear in mind that different people prefer a different fit for different types of tops. For instance, I love a tight fit for printed t-shirts but prefer a looser fit for embroidered polos. My friend on the other hand, loves all her printed t shirts and embroidered polos as tight fitting as possible so she loves getting the kids’ printed t shirts and embroidered polos. Oversize clothing ie. 3XL and above often cost more. Unisex tops are cheaper. However, they have a square cut and are often too big for smaller framed bodies. The perfect fit might not matter so much if the tops are going to be used as promotional giveaways and for one off events unlike if they were to be worn long term for staff members. The best way to get your team or staff the right sizes for tops such as printed t shirts and embroidered polos is to ask them to lay a top (that they’re comfortable in) flat and measure the length from under one armpit to the other armpit in centimetres. This measurement is known as the chest measurement or half chest. They can then match this measurement to measurements on the clothing size chart to see which size is a closer match. See how simple it really is?

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