The promotional products industry is a thriving industry with sales in its billions of dollars each year. So who are the top buyers in the industry? Well, obviously the top buyers are the ones who are cleverly utilising their bigger budgets as they know the value of promotional products in their marketing mix. According to the Promotion Magazine (March/April 2009

I’ve got to say, I am a great supporter of Obama. Not because he’s now President of the United States but because he and his marketing campaign people had the sense to know the value of promotional products. His campaign’s investment into promotional products was a factor in getting him out there and into the

Thinking hard about the right promotional products for your next marketing campaign? Are you debating whether to get attractive or useful promotional products? Well, before you go ahead and make up your mind, consider this. Customers or prospects are most likely going to cling onto USEFUL items for a long time. Promotional items like imprinted