Jul 21

Advertising at community events using promotional t shirts is a great way to get your business known. Your interest in community activities will also create a business facade people can actually see. For instance, t shirt advertising at a local sporting event where people congregate together creating a large audience is perfect to market your brand through your support and involvement in such local activities.

In America, a charity organisation used promotional t shirts to advocate, support and visually convey the demographic homeless phenomenon that’s opaque to many peoples. America’s Road Home (ARH), a non-profit organisation, orchestrated approximately 18,000 walking billboards expressing awareness of homeless families, reaching out to millions. Stipulated clearly on each t shirt was a website and a relevant phone number were the community called donate and support the cause.

There are many types of fun promotional t shirts available as well as different printing methods. For example, bright colourful t shirts with vibrant text and/or a company logo markets fun and excitement. Furthermore, people will enjoy and feel proud wearing fun and exciting promotional t shirts.

There are different types of t shirts to suit different environments so any industry can use fun, exciting t shirts. Different printing methods suit different requirements. For example, Embroidery suits low detail designs and funky text, Screen Printing suits high detail fun elaborate artwork whereas Digital Transfer is ideal for high detail prints incorporating many bright colours.

At PromosXchange, we understand the importance of conveying universal messages across communities. We offer an expansive array of promotional clothing using high quality Embroidery, Screen Printing and Digital Transfer that would suit your budget and promotional clothing campaign objectives. Speak to our promotional clothing Melbourne head office consultants to find out how you can effectively convey your message on promotional clothing geared to “speak” to your community.

Jul 9

The promotional products industry is a thriving industry with sales in its billions of dollars each year. So who are the top buyers in the industry? Well, obviously the top buyers are the ones who are cleverly utilising their bigger budgets as they know the value of promotional products in their marketing mix. According to the Promotion Magazine (March/April 2009 edition), the sectors below with examples of the top buyers in each sector make up the top 50 Australian advertisers:

1. The Pharmaceutical Industry – eg. Procter & Gamble,   Unilever,  Johnson & Johnson

2. The Finance Industry – eg. ANZ, Suncorp, NAB

3. The Alcohol & Gaming Industry – eg. Fosters Group

4. The Media Industry - eg. Fairfax Media, News Corporation 

5. Motor Industry – eg. Toyota, Mitsubishi, Mazda

6. Retail Industry - eg. Myer, David Jones 

7. Telecommunications Industry – eg. Telstra, Singtel Group/Optus, Vodafone

8. Food Industry – eg. Wesfarmers, Masterfoods, Kelloggs

9. Travel & Leisure Industry – eg. Qantas, Harvey Holdings, Village Time Warner Group

No matter which industry you’re in, PromosXchange has a large range of branded promotional merchandise to add value to your brand. In addition to the promotional products, promotional corporate gifts and promotional clothing viewable on PromosXchange.com.au, there are thousands of other printed promotional items available from our promotional items manufacturers’ factories across Australia which are not shown on PromosXchange.com.au.

PromosXchange delivers Australia wide, catering for promotional products Melbourne, Canberra, Brisbane, Adelaide and Sydney. We constantly update our website with new promotional marketing ideas and promotional items so keep checking back with PromosXchange.com.au Whether you’re looking for promotional pens, imprinted bags, printed mugs, promotional clothing such as t shirt printing and embroidered polos or promotional corporate gifts, PromosXchange Australia offers a fantastic range of high quality, most popular promotional products and promotional merchandise from renowned manufacturers. PromosXchange uses the best imprinting techniques to brand all promotional products and promotional merchandise with your logo through embroidery, screen printing, pad printing, engraving, digital transfer and dye sublimation.

If you can’t find what you’re looking for on PromosXchange.com.au, contact one of our promotional products Melbourne head office promotional consultants. If you’re looking for a specifical promotional item that you would like sourced, please give us a call and one of our promotional consultants will discuss your promotional item requirements with you. From design through  to production and on time delivery, PromosXchange will take the best care of your brand. Just let us know the objective of your promotional corporate gifts or promotional clothing, your target market and we’ll source the best promotional item we can find to suit your promotional marketing budget and promotional campaign objectives.

Jul 1
We sometimes get asked by customers if we can do all over prints across seams on t shirts.  There are boundaries within which screen printers have to work with T shirt Printing . Screen print designs cannot be done across seams of t shirts. Screen printers can usually print 1cm from the seams of the t shirts.  With T shirt Printing, screen prints are also limited to screen size which is usually a print size of 400 x 290mm. 
You will find that it’s rare to get a screen printer to do all over prints for T shirt Printing. A screen printer who can print all over prints would have a belt screen print machine. However, most screen printers don’t have this machine as it’s often not viable to their business. Why?
1. Belt printing machines are much more expensive to run than your standard screen printing machines. This translates into higher price tags for belt printed/all over print designs.
2. Belt printers have high production minimums. The average minimum for all over prints on belt print machines is a couple of hundred t shirts. 
3. Belt printer designs are often more difficult to create and time consuming. Usually, prints are done on panels of the t shirt before the t shirt is sewn together. This increases the costs of t shirt over printing and makes the turnaround times longer than your usual screen printing.
4. On a belt printer, you have a lot of fabric movement in between screens. So belt printing only works best with 1 color designs or designs that don’t have pieces that hold tightly together.
However, you can get an all over effect of your t shirt prints through standard screen printing by creating designs that print multiple locations, for example, a print that goes from shoulder to shoulder plus a text reaching down the side plus some scroll across the bottom which would require 3 print locations. Alternatively, dye sublimation can be done. PromosXchange can work with you to create a design that’s going to be practical for print, look good and won’t break your bank account.